Are you wondering about how to boost your Shopify store sales in 2021? Generating sales is one such activity that requires good strategies that work. Today, we have shared the top 5 ways that can help you in boosting your Shopify sales.
So, let’s dive straight into it and see how you can boost sales;
Brand Promotions
You will need to rethink how you promote your products as consumers don’t get impressed with “sales” promotions. According to a study by Stackla, up to 86 percent of consumers now look for authenticity when supporting the brand.
Your way of promotions should be genuine and purpose-driven. You need to think about a type of content that your audience would like to see. Thus, using this to drive your approach to promotional content.
Ask these questions yourself, why should my audience see this, or why should they care about it. Now, when you could find answers to these questions, you are set to perform promotional marketing. The goal here is to make the audience engage with your content and not to “sell.”
The Content that Matters
Your content is an integral part of your website, and it should have all the things that can help a customer when they need help. Here, you need to show the expertise that you offer so that the customers trust your brand story.
Tell your customers how your product can be beneficial to them. Add useful content such as Expert tutorials, guides, product demos, etc. Hence, this strategy would help you to engage with the right audience, tell your story, and boost credibility, all at the same time.
Time-bound Offers
Your content is an integral part of your website, and it should have all the things that can help a customer when they need help. Here, you need to show the expertise that you offer so that the customers trust your brand story.
Tell your customers how your product can be beneficial to them. Add useful content such as Expert tutorials, guides, product demos, etc. Hence, this strategy would help you to engage with the right audience, tell your story, and boost credibility, all at the same time.
Upsell Marketing
You must have seen this type of tactic when you were ordering food online. So, how does it go? For example, let’s say that you have added two burgers to your cart for $45. An upsell for this might include two cold drinks and dessert for an additional $15.
Similarly, when selling electronics at your store, you can sell a laptop for $1250 with an upsell of a laptop sleeve worth $150. The deals here make the customer feel that they are getting a good offer. Thus, this will help you make more money at every sale.
Shopify with the power of Salesforce
To boost up your sales in 2021, you need to get done with things fast. And, to make things manageable, you need to integrate your Shopify store with Salesforce. The integration of your Shopify store with global CRM leader, Salesforce, will benefit you in generating good revenue.
To integrate your Shopify store with Salesforce, you need a connector that seamlessly integrates both of them. Hence, this integration will make orders, collections, inventory management and more, easier.
One such integrator is Sync made easy, which seamlessly connects Shopify to Salesforce. You can try out this application to make your work manageable.
We hope that you liked this interesting article. Also, if you are interested in installing Sync made easy, you can click here. This app is currently one of the best apps available on Salesforce AppExchange, and that too for free. If you want us to schedule a personalized demo call for you, just click here.