Headless commerce has been gaining traction in the e-commerce industry in recent years and for Shopify businesses looking to implement it, the prospect can be daunting.
The idea of shifting an entire e-commerce experience to a new architecture may seem overwhelming. However, the approach does not need to be one-size-fits-all.
A phased implementation of a headless website can minimize risks and costs while modernizing your storefront at your own pace.
So, continue reading the blog to unwrap how to implement Headless commerce in your Shopify business for faster ROI and lesser headaches.
What is Headless Commerce in the first place
The concept of headless commerce refers to the separation between the front-end and back-end of an e-commerce platform, allowing for greater flexibility and improved performance & user experience.
Breaking down the implementation process into phases can ensure lesser disruption and reduced risks and costs. Here are some useful tips to get started:
1. Identify the most impactful areas
Start by focusing on the most heavily trafficked areas of your site, or those that need the most updates. For instance, you can begin your headless implementation by modernizing your checkout experience, as prioritizing hassle-free checkouts can help the most. Updating all pages in succession during the same phase can also maximize performance benefits.
2. Engage cross-functional teams
It’s challenging to set expectations and develop a solid implementation plan but is easier if you update your website in phases. Keep a closer eye on costs and adjust your strategy if necessary. A phased approach can also ease change management by gradually introducing new ways of working to teams. You have to keep in mind that it’s not just your IT team that is affected by a headless website, so make sure you involve your commerce, sales, marketing, and merchandising teams early on.
3. Test and learn
With a phased approach, you can track success metrics and determine whether more work needs to be done. When you witness an increase in conversions after the first phase, you may go ahead with the next phase.
Wrap-Up
Winding up, a phased approach to headless implementation can speed up time to market helping businesses to drive faster returns.
So, if you liked the coverage, stay tuned with us for more such tips and insights. And don’t forget to install the Sync Made Easy app for real-time Shopify-Salesforce sync!
